By: Matt Marshall
If one we were to define what Sauder represents, most likely our minds would shift towards ideas of diversity, excellence, engagement, and poor public relations (ba dum tsss). Put these three attributes (minus PR of course) into a case competition and you would have the Sauder Summit Global Case Competition, a six-day event that attracts 12 schools from around the world to Vancouver.
This year is the 2nd rendition the event; VP of Marketing Minyoung Hwang and the entire executive council are hoping to build on the successes of last year. The competition takes place around Vancouver with academic portions at Henry Angus and the Sheraton Wall Centre, while social activities take place at Mount Seymour, Caprice Nightclub, and various restaurants around the city.
Twelve international business schools are participating; for many it will be a first visit to the West Coast. Minyoung notes that having a delegation of students from the Egypt-based American University in Cairo is most exciting and allows for a depth of perspective in the case competition.
With the event in its relative infancy, there are still a few kinks to be worked out and problems that need to be solved in order to better execute the event. Firstly, Hwang noted that Sauder Summit does struggle with recognition within the Sauder community. With so many conferences and competitions in Sauder, it is quite easy to be lost in the shuffle. Additionally, they lack a connection to the Sauder population as they have not allowed any Sauder-based team to be officially ranked in the competition. This means that Sauder teams can participate, but will not be officially ranked by the judges, which means a lowered motivation to participate.
Sauder students, however, have four different ways they can become involved in this event: they can compete in the case competition, watch the presentations, learn from the Sauder Summit case workshops, and join the Sauder Summit organizing committee.
The Sauder Summit Global Case Competition has all of the components available to be a seminal event in the Sauder calendar; however, it does need the boost from our community. Perhaps this is the duty of the organizing committee or just a case of “too much on the plates” of Sauder students. Either way this event both needs and deserves more recognition from the student body now and for years to come.
Check it out March 8th-14th or visit the website: www.saudersummit.ca for more information.